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Dufry International Sense of Place
1. Brief
Dufry International approached us to create an eye-catching, engaging piece of content that would stand out from the crowd at Heathrow Terminals 2, 3 & 5.
2. Response
Designed for multiple formats, we created a campaign that would showcase the London skyline. The creative changes four times a day for dawn, day, dusk and night, running year round and changing with the seasons. Meaning that in the run-up to winter for example, you will see Christmas content.
3. Results
We have continued to work with Dufry to evolve and develop the digital creative within the airport environment.