1. Brief
Spotify extended its popular end of year marketing campaign ‘Wrapped.’ Already having graced traditional billboards across the world, this is the first real-time OOH activation for the music brand and the largest multi-market dynamic execution for the medium.
3. Results
The campaign will run through to December 31st, and has already been distributed to media owners across The UK, USA, Canada, France and Australia. 7,640 people had their profile breakdown featured in the campaign!
