Girl on the Train

Girl on the Train is one 2016’s most anticipated movies, adapted from the hit novel by Paula Hawkins, the film follows the life of Rachel Watson (Emily Blunt) an alcoholic divorcee who becomes involved in a missing persons investigation.

Ahead of the film’s release, Grand Visual produced a wide-range of linear Digital Out of Home creative for both UK and Ireland. In a Grand Visual first, we produced bespoke animation for the film’s World Premiere in Leicester Square which was featured on both the large format screen outside and in the cinema just before the film rolled.

For the UK, we produced creative featuring a combination of trailer footage and our own animated artwork for London Underground and Transvision screens, creative for seventeen Ocean formats and bespoke creative for Waterloo Motion. Additionally, we produced creative for Ireland which included a massive super-landscape in-cinema format for Odeon’s Isense screen.

Bespoke animations which featured rain on the window and flashes of moments from the film reflected on the train window were produced for eOne’s social media campaign. And following the film’s number one UK debut, we produced additional creative for Ocean screens across the UK promoting the films number one position.

A close-up of the creative of the Begin Again DOOH creative

To support July’s UK release of the musical drama, Begin Again, Grand Visual produced digital out of home creative that ran on Exterion Media’s LCDs at Westfield in London.

The digital outdoor ads featured brief clips of the movie with animated copy, and a still of the film’s stars, Mark Ruffalo and Keira Knightly.

Begin Again, released by EOne, charts the story of a struggling music executive (Ruffalo) and his relationship with a headstrong singer-songwriter (Knightly), and is written and directed by John Carney, the director of Once. The film also features performances from Maroon 5 frontman Adam Levine, James Corden, Hailee Steinfeld, Mos Def, and Catherine Keener.

For eOne’s new animation film Justin and the Knights of Valour produced by Antonio Banderas, Grand Visual delivered a Digital Out of Home campaign spanning Rail environments nationwide and Mall screens at Westfield London. The trailer featured Justin and Gustav the flying Crocodile and announced the arrival of the film in UK cinemas on the 13th September.


Grand Visual animated the Digital Out of Home execution which brought the fairytale fantasy to life for children and families as they travelled and shopped. The campaign introduced Justin, the unlikely warrior, alongside the strapline “Every Kingdom needs a hero”.