Real time

TUI Launches Data-Driven DOOH Activation Promoting Thomson Cruises

Posted Tuesday 16/05/2017

This month TUI launched a nationwide digital OOH campaign to promote Thomson Cruises. The dynamic campaign reacted to different data triggers to deliver a targeted and contextual campaign across city, roadside and mall formats in May. The creative showcased a…

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Crystal Ski Holidays Integrate Snow Reports into Real-Time DOOH

Posted Tuesday 3/01/2017

Crystal Ski Holidays has launched a dynamic DOOH campaign #GetMoreWinter, targeting Londoners with enticing real-time snow reports, ski package deals, and resort photos. The month-long campaign runs mid-week targeting commuters and office workers looking to stave off the post-Christmas blues…

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Camelot Launches Real-Time Destination-Specific Campaign

Posted Tuesday 19/11/2013

Camelot, the UK National Lottery operator, launched a campaign to celebrate the fact that they are making more National Lottery Scratchcards winners than ever before. As part of Camelot’s ‘Surprising Numbers’ drive, an innovative real-time and destination-specific Digital Out of…

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