News & Views

Sainsbury’s Owns Longer Summer Evenings

Posted Tuesday 18/07/2017

Sainsbury’s launches a nationwide dynamic digital out of home (DOOH) campaign, to continue to be front of mind throughout the longer summer days. Evening rail commuters around the UK will see live sunset data for their local area pulled in…

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Grand Visual’s June Winning Streak

Posted Monday 10/07/2017

June was a busy awards month for Grand Visual with wins across multiple categories at Cannes Lions, Outdoor Media Awards and the Creative Tech Awards. A total of ten awards across the board with Waitrose Spring and Age UK the…

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Augmented Reality Massively Boosts Engagement for Clinique

Posted Tuesday 27/06/2017

In May this year, Estée Lauder implemented an interactive digital OOH experience as part of their campaign celebrating the launch of Clinique’s new Chubby Plump and Shine liquid lip gloss. The campaign, featured in Birmingham and Manchester, used an Augmented…

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Grand Visual Bolsters Senior Production Team with Two New Hires

Posted Wednesday 14/06/2017

Digital OOH production and creative technology company, Grand Visual, has hired David Bowry, who joins as production director, and Ben Clissen, who starts as senior producer, both will be working out of the London office. Bowry started his career in…

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Smart Linear: Maximising the Potential of Digital OOH

Posted Tuesday 30/05/2017

Ric Albert, Digital Director Ten years working as a creative in the digital OOH industry has allowed me to champion creative excellence and more intelligent ways of using such a potentially rich channel. There have been creative breakthroughs during my…

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National Geographic & OAAA Members Launch Important OOH Campaign Across Major U.S. Cities On Endangered Species Day

Posted Friday 19/05/2017

This piece was first published by OAAA on 05/19/2017.  NEW YORK, NY (May 19, 2017)— Today, on Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), will launch a groundbreaking OOH campaign…

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