Cancer Research UK Launches ‘The Breath Test’ to Promote the Effectiveness of Stop Smoking Services

Posted Thursday 30/03/2017

Cancer Research UK is launching ‘The Breath Test’ – a new interactive outdoor, experiential, social, guerrilla, press and radio campaign. ‘The Breath Test’ aims to promote the effectiveness of local Stop Smoking Services to smokers who’d like to quit. Posters…

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ITV’s The Voice Coaches Spin for Shoppers with Interactive DOOH

Posted Tuesday 3/01/2017

ITV, now home to The Voice UK, is kicking-off an interactive DOOH campaign to promote the show’s brand new coaching line-up ahead of the rebooted show’s debut on ITV. The week-long campaign domination features superstar coaches Gavin Rossdale, Jennifer Hudson,…

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Interactive DOOH for LEGO® DIMENSIONS™

Posted Monday 21/11/2016

To celebrate the arrival of new characters, bigger stories and better battles, Warner Bros. Interactive Entertainment is launching a unique interactive DOOH campaign for action-adventure video game: LEGO® DIMENSIONS™. The month-long campaign domination runs on Primesight touch-enabled D6 screens, targeting…

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Canon Interactive Digital OOH Rides the Waves with Pan-European Campaign

Posted Tuesday 27/09/2016

As part of Canon’s “Come and See” series, Canon is launching City Surfers, an expansive Pan-European campaign aimed at highlighting the virtues of real image quality at moments where it truly matters. As part of the integrated push, a month…

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Disney Junior Asia Brings Magical Moments to Southeast Asia

Posted Tuesday 20/09/2016

As part of the ‘Disney Junior Magical Moments’ campaign, Disney Junior Asia has released a social video today featuring footage from an Augmented Reality stunt that was unleashed on the streets of Singapore. The video captures the surprise and delight…

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Pets at Home Launch Interactive Game Across Cinemas in the UK

Posted Tuesday 26/07/2016

Pets at Home have recently launched their interactive game nationwide Digital out of Home campaign on Primesight’s digital interactive 6-sheet network. Their interactive game is live across 38 cinemas across England and Scotland. Their geo-targeted interactive game was produced and…

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